No poverty
Zero hunger
Good health and well-being
Quality Education
Gender equality
Clean water and sanitation
Affordable and clean energy
Decent work and economic growth
Industry, innovation and infrastructure
Reduced inequalities
Sustainable cities and communities
Responsible consumption and production
Climate action
Life below water
Life on land
Peace, justice and strong institutions
Partnership for the goals
10/10/2025
Keywords: influencer marketing, sustainable products, Generation Z, consumer intention, sustainable consumption, environment. Along with the rapid development of social media, the influence and reach of influencers have increased significantly, makin
20/05/2025
Keywords: Circular fashion; Secondhand clothing; Upcycled clothing; Perceived value; Perceived risk; Individualism; Greenwashing Concern; Product attitude; Purchase Intention In the face of increasingly severe environmental and climate change challen
06/05/2025
In the context of increasing plastic pollution, the UEH Green Campus project continuously implements green initiatives to raise awareness and change community behavior. The space at Vo Thi Sau campus has been transformed into an artistic environment,
11/01/2025
In a world increasingly concerned related to climate change and sustainable development, The Economy and Environment Partnership for Southeast Asia (EEPSEA) under the University of Economics Ho Chi Minh City (UEH) has made an important contribution t
31/12/2024
2024 marks the 4th anniversary of the UEH Green Campus Project, starting the mission of creating a green, clean, beautiful learning environment aiming for a healthy lifestyle and promoting the spirit of environmental protection in the student co
25/11/2024
If you have ever wondered, "Why are there so few trash cans at our school?", let Zeen give you the inside scoop! Fewer trash cans = “Go Green” from the beginning When we see fewer trash cans, we start to question, "Where will I throw this
01/11/2024
With the goal of promoting a recycling waste circularity within the university campus and raising awareness concerning waste sorting behavior at the source among students, staff, and learners, the University of Economics Ho Chi Minh City (UEH) has co
24/10/2024
On October 19, 2024, at Vo Thi Sau campus, University of Economics Ho Chi Minh City officially launched the "Towards No Single-use Plastic Future" campaign. It is one of UEH's strategic products in the journey towards building a green campu
04/08/2024
With the aim of pioneering innovative initiatives for a closed-loop recycling waste model at University of Economics Ho Chi Minh City and supporting changes in waste sorting behavior among students, staff, and learners, UEH officially collaborates wi
17/07/2024
Taking place on July 15 and 16, 2024, within the framework of the International Scientific Conference "Resilience by Technology and Design" (RTD) 2024 with the theme "Fostering Sustainability", UEH GREENZONE created positive messages regarding the en
13/07/2024
The UEH GREENZONE exhibition is part of the International Scientific Conference “Resilience by Technology and Design” (RTD) 2024 with the theme “Fostering Sustainability”. The UEH GREEN ZONE exhibition will include thr
04/07/2024
Keywords: Environmental awareness; Fast fashion; Sustainability; Consumer behaviour; Green consumption Fashion is one of the industries that has a strong negative impact on the environment. In particular, in recent times, fast fashion has become inc
30/01/2026
Keywords: sustainable behavior in public bicycle services, ethical norms, impacts on sustainable behavior, sharing economy, perception of individual behavior. As shared economy services become increasingly prevalent in Vietnamese urban life, public b
29/01/2026
On January 11, 2026, the Ho Chi Minh City University of Economics - Mekong Campus (UEH Mekong) officially launched the Campus Tour 2026 program under the theme “Discover Your Potential with UEH Mekong.” This activity is part of the UEH Me
23/01/2026
Keywords: Gamification, green campus, behavioral motivation, student engagement, school environment As the journey to build a "Green University" doesn't stop at awareness but needs to be nurtured by daily action, the question arises: how can students
18/01/2026
Keywords: Green consumer behavior; Information and communication technology; Green consumer products; Level of environmental concern; Green consumer value; Perceived effectiveness In the context of green consumption gradually becoming the choice of t
09/01/2026
Keywords: sustainable fashion; purchase intention; consumer attitudes; social norms; environmental concerns. Every year, the fashion industry generates millions of tons of waste and consumes vast amounts of water and energy, yet new clothes are const
05/01/2026
Keywords: Zero Waste Campus, UEH students, attitude, subjective norm, perceived behavioral control, environmental protection, green living Every day on campus, waste naturally appears in student life. Plastic cups, styrofoam boxes, and plastic bags a
01/01/2026
Keywords: artificial intelligence, green supply chain management, sustainable development, green brand image, environmental knowledge, green products In recent years, "green" is no longer just a media slogan, but is gradually becoming an important cr
26/12/2025
Keywords: externality, perceived quality, perceived price, purchase intention In the context of increasingly deep economic integration, Vietnam's garment industry is facing significant competitive pressure from Chinese fashion products. With its pric
19/12/2025
Keywords: GenZ generation, green cosmetics, eco-labels, consumer behavior, consumer attitudes, green purchase intention Green cosmetics are gradually becoming a familiar choice in the market, especially among Gen Z – a group of young consumers
05/12/2025
Keywords: Waste classification, Source separation of waste, Mobile application, Artificial intelligence, AI, Ho Chi Minh City. Every day, Ho Chi Minh City generates over 9,700 tons of waste, making source separation more urgent than ever. AI-powered
04/11/2025
Keywords: Green marketing, Green purchase intention, Green purchase behavior, Sustainable development goals, University students. Green marketing strategies are increasingly becoming a central approach to reaching university students – a highly
30/09/2025
Keywords: Green-oriented university brand; Green management; Authenticity and the green university brand archetype; Green brand trust; Green brand love; Green brand identity; Choosing a green brand In a global context facing environmental crises and
