No poverty
Zero hunger
Good health and well-being
Quality Education
Gender equality
Clean water and sanitation
Affordable and clean energy
Decent work and economic growth
Industry, innovation and infrastructure
Reduced inequalities
Sustainable cities and communities
Responsible consumption and production
Climate action
Life below water
Life on land
Peace, justice and strong institutions
Partnership for the goals
10/10/2025
Keywords: influencer marketing, sustainable products, Generation Z, consumer intention, sustainable consumption, environment. Along with the rapid development of social media, the influence and reach of influencers have increased significantly, makin
20/05/2025
Keywords: Circular fashion; Secondhand clothing; Upcycled clothing; Perceived value; Perceived risk; Individualism; Greenwashing Concern; Product attitude; Purchase Intention In the face of increasingly severe environmental and climate change challen
06/05/2025
In the context of increasing plastic pollution, the UEH Green Campus project continuously implements green initiatives to raise awareness and change community behavior. The space at Vo Thi Sau campus has been transformed into an artistic environment,
11/01/2025
In a world increasingly concerned related to climate change and sustainable development, The Economy and Environment Partnership for Southeast Asia (EEPSEA) under the University of Economics Ho Chi Minh City (UEH) has made an important contribution t
31/12/2024
2024 marks the 4th anniversary of the UEH Green Campus Project, starting the mission of creating a green, clean, beautiful learning environment aiming for a healthy lifestyle and promoting the spirit of environmental protection in the student co
25/11/2024
If you have ever wondered, "Why are there so few trash cans at our school?", let Zeen give you the inside scoop! Fewer trash cans = “Go Green” from the beginning When we see fewer trash cans, we start to question, "Where will I throw this
01/11/2024
With the goal of promoting a recycling waste circularity within the university campus and raising awareness concerning waste sorting behavior at the source among students, staff, and learners, the University of Economics Ho Chi Minh City (UEH) has co
24/10/2024
On October 19, 2024, at Vo Thi Sau campus, University of Economics Ho Chi Minh City officially launched the "Towards No Single-use Plastic Future" campaign. It is one of UEH's strategic products in the journey towards building a green campu
04/08/2024
With the aim of pioneering innovative initiatives for a closed-loop recycling waste model at University of Economics Ho Chi Minh City and supporting changes in waste sorting behavior among students, staff, and learners, UEH officially collaborates wi
17/07/2024
Taking place on July 15 and 16, 2024, within the framework of the International Scientific Conference "Resilience by Technology and Design" (RTD) 2024 with the theme "Fostering Sustainability", UEH GREENZONE created positive messages regarding the en
13/07/2024
The UEH GREENZONE exhibition is part of the International Scientific Conference “Resilience by Technology and Design” (RTD) 2024 with the theme “Fostering Sustainability”. The UEH GREEN ZONE exhibition will include thr
04/07/2024
Keywords: Environmental awareness; Fast fashion; Sustainability; Consumer behaviour; Green consumption Fashion is one of the industries that has a strong negative impact on the environment. In particular, in recent times, fast fashion has become inc
24/03/2026
Keywords: Sustainable consumption; environmental attitude; environmental knowledge; environmental responsibility; consumer perception effectiveness. Amid the global ecological crisis, sustainable consumption has become an inevitable solution rather t
22/03/2026
Keywords: Emotional appeal; Environmentally friendly behavior; Consumer guilt; Environmental awareness; Skepticism toward green marketing; Dismantling ethics; Green shopping intentions. Amid the ecological crisis, green marketing is not just about sh
21/03/2026
Keywords: Climate change; Shopping behavior; Organic food. Climate change is no longer a distant threat; it has directly reshaped the consumer lens. As the line between personal health and environmental survival becomes increasingly intertwined, orga
13/03/2026
Keywords: Greening schools; sustainable development; sustainable education; green operations; green universities. In the context of increasingly urgent environmental and climate change issues, a major question arises: how to both protect nature and e
12/03/2026
Keywords: Green human resource management, green psychological atmosphere; empowering employees with green initiatives; green commitment; environmentally friendly behavior. In the context of climate change and increasingly urgent environmental issues
07/03/2026
Keywords: SDGs and the banking sector, Sustainable banking, Bank customers and SDGs, Banking sector and SDGs, Customer satisfaction, trust, and loyalty. In the context where banks compete not only with interest rates or technology but also with socia
06/03/2026
Keywords: subjective norm, green knowledge, green trust, attitude, online green shopping intention In the digital age where every shopping "click" happens in just a few seconds, a seemingly small question is becoming increasingly significant: are our
03/03/2026
Keywords: electric motorcycles, GenZ, greenwashing, trust in green brands, green word-of-mouth, green purchase intention, Vietnam. Amid the wave of electric motorcycles spreading green across Vietnamese urban areas, not every "environmentally friendl
04/02/2026
After five years of establishment and development, the UEH Green Campus Project has become a strategic orientation, contributing to the realization of the Operations pillar - one of five pillars of the Multidisciplinary and Sustainable University Str
30/01/2026
Keywords: sustainable behavior in public bicycle services, ethical norms, impacts on sustainable behavior, sharing economy, perception of individual behavior. As shared economy services become increasingly prevalent in Vietnamese urban life, public b
29/01/2026
On January 11, 2026, the Ho Chi Minh City University of Economics - Mekong Campus (UEH Mekong) officially launched the Campus Tour 2026 program under the theme “Discover Your Potential with UEH Mekong.” This activity is part of the UEH Me
27/01/2026
The University of Economics Ho Chi Minh City (UEH) has officially launched the UEH Green Campus - Green Coins - Green Citizen System. This initiative allows over 37,000 learners to perform green actions, earn green points, and convert them into "Gree
