05/02/2024
The New Year is not only a time to renew oneself but also an opportunity to choose more sustainable actions for the environment. From reducing cosmetic waste or, reusing old clothes, to spreading a green lifestyle through small actions, all contribut
25/12/2023
We are living in a world where plastics are present everywhere, a testament to their convenience and utility. However, when plastics are misused - being used unnecessarily, discarded improperly without reuse, or not sorted for proper waste management
27/11/2023
According to statistics, approximately 3.9 million tons of PET, LDPE, HDPE, and PP plastics are consumed in Vietnam annually. However, only 1.28 million tons (about 33%) of this amount is collected for recycling (according to CFR). This means that up
29/08/2023
After promulgating the Green Campus Regulations in July 2023, recently, the University of Economics Ho Chi Minh City (UEH) has officially launched an Application (App) to support the identification and classification of waste at source based on artif
17/08/2023
The Green University Approach is demonstrated through environmentally friendly activities along with integrating sustainable principles into all aspects of everyday life at the university. Not only is the "green" relationship between people and the c
24/07/2023
In 2021-2022, the UEH Zero Waste Campus project was launched and attracted a lot of attention and positive feedback from UEHers, the community and society. The series of communication campaigns, actual programs and projects are regularly deployed thr
19/04/2022
Living green - a sustainable lifestyle - is an action aimed at reducing carbon footprint. Living green is not something complex or difficult. With a small action each day, you can live healthily, actively, and more friendly towards the environment. L
06/04/2022
On March 30th - 31st, 2022, with the aims of celebrating the Month of Youth 2022 and responding to UEH Zero Waste project of University of Economics Ho Chi Minh City (UEH), Student Association - Union of UEH School of Social Sciences organize
09/01/2026
Keywords: sustainable fashion; purchase intention; consumer attitudes; social norms; environmental concerns. Every year, the fashion industry generates millions of tons of waste and consumes vast amounts of water and energy, yet new clothes are const
05/01/2026
Keywords: Zero Waste Campus, UEH students, attitude, subjective norm, perceived behavioral control, environmental protection, green living Every day on campus, waste naturally appears in student life. Plastic cups, styrofoam boxes, and plastic bags a
01/01/2026
Keywords: artificial intelligence, green supply chain management, sustainable development, green brand image, environmental knowledge, green products In recent years, "green" is no longer just a media slogan, but is gradually becoming an important cr
26/12/2025
Keywords: externality, perceived quality, perceived price, purchase intention In the context of increasingly deep economic integration, Vietnam's garment industry is facing significant competitive pressure from Chinese fashion products. With its pric
19/12/2025
Keywords: GenZ generation, green cosmetics, eco-labels, consumer behavior, consumer attitudes, green purchase intention Green cosmetics are gradually becoming a familiar choice in the market, especially among Gen Z – a group of young consumers
05/12/2025
Keywords: Waste classification, Source separation of waste, Mobile application, Artificial intelligence, AI, Ho Chi Minh City. Every day, Ho Chi Minh City generates over 9,700 tons of waste, making source separation more urgent than ever. AI-powered
04/11/2025
Keywords: Green marketing, Green purchase intention, Green purchase behavior, Sustainable development goals, University students. Green marketing strategies are increasingly becoming a central approach to reaching university students – a highly
30/09/2025
Keywords: Green-oriented university brand; Green management; Authenticity and the green university brand archetype; Green brand trust; Green brand love; Green brand identity; Choosing a green brand In a global context facing environmental crises and
27/09/2025
Keywords: corporate social responsibility (CSR), sustainable purchasing behavior, Gen Z, Vietnam. Modern social contexts expect businesses to operate with a higher sense of responsibility. Many large corporations have committed to annual corporate so
20/09/2025
Keywords: green marketing, consumer behavior, cosmetics industry "Green marketing" is emerging as a global trend, particularly in the cosmetics industry - a sector closely linked to the need for beauty and sustainable lifestyles. The application of g
13/09/2025
Keywords: The influence of customer perception of sustainable supply chain on purchase intention; Sustainable supply chain; Young people; Ho Chi Minh City. Many businesses in Vietnam have faced supply chain disruptions due to the Covid-19 pandemic, t
29/08/2025
Keywords: Organic Cosmetics; Environmental Consciousness; Consumer Behavior; Student Shopping Behavior; Organic Cosmetics Market; Sustainable Beauty; Green Lifestyle; Eco-friendly Products; Young Consumers In a global context facing pressing environm