28/05/2026
Keywords: Ethical consumer behavior; Eco-friendly plastic; Green consumption; Environmental concern; Social concern; Students. Plastic waste is an urgent challenge, yet environmental awareness does not necessarily translate into actual green consumpt
27/05/2026
As part of its strategy to develop a comprehensive learning ecosystem and enhance the student experience, the University of Economics Ho Chi Minh City (UEH) is launching the next-generation dormitory model, the UEH Green Living Hub Nguyen Van Linh, s
22/04/2026
Keywords: Green consumption; Green purchasing decisions; Students; Green brands; Subjective norms; Green advertising; Green consumption intentions; Consumer behavior; Green marketing; Environmental awareness. Although environmental awareness is incre
08/04/2026
Keywords: Intention to use; Green transportation; Electric ride-hailing service; Green consumer behavior. Electric vehicles are called the future of green transportation, but in reality, students still choose gasoline vehicles every day as a hard-to-
03/03/2026
Keywords: electric motorcycles, GenZ, greenwashing, trust in green brands, green word-of-mouth, green purchase intention, Vietnam. Amid the wave of electric motorcycles spreading green across Vietnamese urban areas, not every "environmentally friendl
30/01/2026
Keywords: sustainable behavior in public bicycle services, ethical norms, impacts on sustainable behavior, sharing economy, perception of individual behavior. As shared economy services become increasingly prevalent in Vietnamese urban life, public b
23/01/2026
Keywords: Gamification, green campus, behavioral motivation, student engagement, school environment As the journey to build a "Green University" doesn't stop at awareness but needs to be nurtured by daily action, the question arises: how can students
09/01/2026
Keywords: sustainable fashion; purchase intention; consumer attitudes; social norms; environmental concerns. Every year, the fashion industry generates millions of tons of waste and consumes vast amounts of water and energy, yet new clothes are const
05/01/2026
Keywords: Zero Waste Campus, UEH students, attitude, subjective norm, perceived behavioral control, environmental protection, green living Every day on campus, waste naturally appears in student life. Plastic cups, styrofoam boxes, and plastic bags a
05/12/2025
Keywords: Waste classification, Source separation of waste, Mobile application, Artificial intelligence, AI, Ho Chi Minh City. Every day, Ho Chi Minh City generates over 9,700 tons of waste, making source separation more urgent than ever. AI-powered
30/09/2025
Keywords: Green-oriented university brand; Green management; Authenticity and the green university brand archetype; Green brand trust; Green brand love; Green brand identity; Choosing a green brand In a global context facing environmental crises and
19/06/2025
Keywords: Green consumption; Plastic bags; Environmentally friendly products; Fabric bags In the face of the increasingly serious challenge of plastic waste pollution, many countries are striving to promote green consumption trends, among which repla
02/06/2026
On the morning of May 29, 2026, the University of Economics Ho Chi Minh City (UEH) successfully organized Green Visit 2026, welcoming a delegation from Quy Nhon University (QNU) and HOGENT University of Applied Sciences and Arts to visit the campus a
27/05/2026
With the goal of promoting sustainable development models and sharing practical experiences in higher education, the University of Economics Ho Chi Minh City (UEH) is honored to organize the “Green Visit 2026” event on May 29, 2026, welc
25/05/2026
Keywords: Green logistics; Green transportation; International trade; Southeast region; Sustainable development; Multimodal transportation; Logistics infrastructure. Every day, millions of orders are shipped to serve e-commerce and import-export acti
01/02/2026
Keywords: green marketing, general risk aversion, consumer innovation, green perception, anxiety mood. As climate change and environmental pollution become increasingly prevalent in urban life, green consumption is no longer a trendy option, but rath
23/12/2025
Keywords: Crowd shipping, willingness, sustainable development. In the age of booming online shopping, fast and convenient delivery has become a familiar expectation of consumers. To meet this demand, a new delivery model has emerged and is thriving
28/11/2025
Keywords: electric vehicles, drivers, commitment, decision to switch, social factors. In a world racing to reduce emissions and build sustainable transportation systems, Vietnam is no exception to this trend, accelerating the development of electric
27/11/2025
Keywords: Purchase intention, greening, electric motorcycles, Ho Chi Minh City. In the context of rapid urbanization, environmental and public health issues are becoming serious challenges, particularly in the area of personal transportation. Based o
14/10/2025
Keywords: mental health, green campus, green space, university students Amidst the pressures of studies, work, and life, many young people turn to nature as a way to find balance and recharge their energy. Therefore, the "green campus" model is gradu
02/07/2025
Keywords: The law of contradiction; Economic growth; Environmental protection; Sustainable development In the context of increasingly deep globalization and modernization, the relationship between economic growth and environmental protection is becom
27/05/2025
With the mission of cultivating a dynamic, responsible, and action-oriented young generation for sustainable development, on the afternoon of May 22, 2025, the UEH Green Campus Project organized the workshop “Green Skills to 17 SDGs Impact &nda
06/05/2025
In the context of increasing plastic pollution, the UEH Green Campus project continuously implements green initiatives to raise awareness and change community behavior. The space at Vo Thi Sau campus has been transformed into an artistic environment,
26/04/2025
On the morning of April 22, 2025, UEH organized the event "UEH Green Campus - Green Visit," welcoming a delegation from universities and the Management Center of Dormitories and Urban Area of the National University of Ho Chi Minh City to visit and l