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UEH Zero Waste Campus: “Drawing Rubbish Classification Pictures” Creation+ Workshop

23/12/2021

Affiliated with UEH Zero Waste Campus project activity series and SMARTCITY+ FESTIVAL event, UEH collaborated with Tipsy Art on successfully organizing Creation+ Workshop with “Drawing Rubbish Classification Pictures” Theme to together sp

Breaking news
Living Lab UEH Zero Waste Campus - an Attractive Topic in UEH Cultural Communication Ambassador Competition

21/12/2021

Accompanied by “Being proud of promoting UEH tradition” spirit, “UEH Cultural Communication Ambassador” Competition has created a significantly meaningful playground for all members from UEH great family, togeth

Breaking news
Living Lab UEH Zero Waste Campus: Launching “Zero Waste, Hero You” Campaign - a Small Change, a Big Result

20/12/2021

“Zero Waste, Hero You” Communication Campaign affiliated with “UEH Zero Waste Campus” Project is going to be officially launched from 20th December 2021 to 08th January 2022. The campaign will provide all students of

Breaking news
Singer Trong Hieu - UEH Zero Waste Campus Project’s Communication Ambassador

12/11/2021

That "UEH Zero Waste Campus" Project was collaborated by University of Economics Ho Chi Minh City (UEH) with Vietnam Zero Waste Alliance (VZWA) in addition to organizations and experts is the very first Zero Waste Univer

Breaking news
Implementing the First University Zero Waste Project

06/10/2021

The project “UEH Zero Waste Campus - UEH University without Waste” is carried out through the collaboration between the University of Economics Ho Chi Minh City (UEH) and the Vietnam Zero Waste Alliance (VZWA), along with various units an

Breaking news
UEH wins “Zero Waste Cities Challenge”

03/10/2021

On October 19th, 2021, University of Economics Ho Chi Minh City (UEH) was crowned champion of the “Zero Waste Cities Challenge” international competition, hosted and organized by WasteAid, an International Waste Management NGO and other s

Breaking news
UEH ZERO WASTE CAMPUS: Launching the Creative Contest for Waste Storytelling Content - “THE STORY OF RUBBISH”

03/10/2021

“The Story of Rubbish” Creative Contest, part of the “UEH Zero Waste Campus” project, will officially commence from November 26th, 2021, until December 7th, 2021. The contest is open to all students of the University of Econom

Podcast
UEH ZERO WASTE CAMPUS: Numbers Speak

28/09/2021

Life is becoming increasingly modern, and the material and spiritual lives of people are improving. However, alongside this progress, the issue of environmental pollution is becoming more complex. Environmental pollution is not just a problem for a s

Breaking news
"Saturday Volunteer, Green Sunday" – A Campaign Filled with UEH Spirit

31/12/2020

After a week of intense study and work, the weekend seemed to be the perfect time for students to rest and recharge for a new week ahead. However, for UEH students, the enthusiasm and voluntary spirit led them to the campaign "Saturday Volunteer, Gre

SDGs Liên quan

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The effect of gamified virtual CSR cocreated on green consumption behavior: Research results of Gen Z in Ho Chi Minh City

10/04/2026

Keywords: Gamification; Virtual CSR; Co-creation; Green consumer behavior; Gen Z; User experience; Satisfaction; Enjoyment perception. In the digital age, when corporate social responsibility (CSR) activities are no longer the exclusive "playground"

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Factors affecting the intention to use the electric ride-hailing service Xanh SM: a case study of university students in Ho Chi Minh City

08/04/2026

Keywords: Intention to use; Green transportation; Electric ride-hailing service; Green consumer behavior. Electric vehicles are called the future of green transportation, but in reality, students still choose gasoline vehicles every day as a hard-to-

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The impact of greenwashing and green perceived value on young people's intention to purchase Innisfree green cosmetics in Ho Chi Minh City: Through Intermediate Factors Green Brand Attitude, Green Brand Image, Green Brand Equity, Green Word of Mouth

03/04/2026

Keywords: Green cosmetics; Greenwashing; Perceived green value; Purchase intention; Sustainable consumption; Youth; Brand attitude; Environmental responsibility. Green consumption is on the rise, but so are the traps of greenwashing. When trust is be

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Investigating the impact of applying gamification in green marketing on customer engagement: A case in Ho Chi Minh City

01/04/2026

Keywords: gamification, green marketing, customer engagement, perception of enjoyment. Why can young people spend hours on a game, but easily scroll past environmental messages? Perhaps the issue lies not in awareness, but in the level of excitement

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Investigating the impact of applying gamification in green marketing on customer engagement: A case in Ho Chi Minh City

01/04/2026

Keywords: gamification, green marketing, customer engagement, perception of enjoyment. Why can young people spend hours on a game, but easily scroll past environmental messages? Perhaps the issue lies not in awareness, but in the level of excitement

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] What Drives Young Consumers to Buy Green Skincare in Vietnam’s Big Cities?

30/03/2026

Keywords: "green" skincare, environmental concern, subjective norm, perceived behavioral control, price consciousness, and the Theory of Planned Behavior. A study by the University of Economics Ho Chi Minh City on the topic "What Drives Young Consume

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Psychological Factors Influencing Sustainable Consumption Among Students in Ho Chi Minh City

24/03/2026

Keywords: Sustainable consumption; environmental attitude; environmental knowledge; environmental responsibility; consumer perception effectiveness. Amid the global ecological crisis, sustainable consumption has become an inevitable solution rather t

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The effectiveness of emotional appeal technique in green marketing on pro-environmental behavior of university students in Ho Chi Minh City

22/03/2026

Keywords: Emotional appeal; Environmentally friendly behavior; Consumer guilt; Environmental awareness; Skepticism toward green marketing; Dismantling ethics; Green shopping intentions. Amid the ecological crisis, green marketing is not just about sh

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] The effect of climate change on the behavior of buying organic food of consumers and businesses aims to sustainable development: case in Ho Chi Minh City

21/03/2026

Keywords: Climate change; Shopping behavior; Organic food. Climate change is no longer a distant threat; it has directly reshaped the consumer lens. As the line between personal health and environmental survival becomes increasingly intertwined, orga

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Green Transformation of School Operations: Evidence from Educational Institutions in the United States and Implications for University of Economics Ho Chi Minh City (UEH)

13/03/2026

Keywords: Greening schools; sustainable development; sustainable education; green operations; green universities. In the context of increasingly urgent environmental and climate change issues, a major question arises: how to both protect nature and e

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Research Contribution] Green human resource for the future: The impact of green human resource management on pro-environmental behavior of employees in manufacturing enterprises in Ho Chi Minh City

12/03/2026

Keywords: Green human resource management, green psychological atmosphere; empowering employees with green initiatives; green commitment; environmentally friendly behavior. In the context of climate change and increasingly urgent environmental issues

Podcast Khoa học - Góc nhìn chuyên gia (GoGreen)
[Contribution Research] How online consumers in Ho Chi Minh City are going green: The power of green knowledge and social norms

06/03/2026

Keywords: subjective norm, green knowledge, green trust, attitude, online green shopping intention In the digital age where every shopping "click" happens in just a few seconds, a seemingly small question is becoming increasingly significant: are our

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