26/02/2026
With the perspective that education serves as the foundation for building green and sustainable actions, the UEH Green Campus Project and the For a Green Future Foundation - Vingroup have collaborated to implement the Let’s Green Unitour progra
04/02/2026
After five years of establishment and development, the UEH Green Campus Project has become a strategic orientation, contributing to the realization of the Operations pillar - one of five pillars of the Multidisciplinary and Sustainable University Str
01/02/2026
Keywords: green marketing, general risk aversion, consumer innovation, green perception, anxiety mood. As climate change and environmental pollution become increasingly prevalent in urban life, green consumption is no longer a trendy option, but rath
30/01/2026
Keywords: sustainable behavior in public bicycle services, ethical norms, impacts on sustainable behavior, sharing economy, perception of individual behavior. As shared economy services become increasingly prevalent in Vietnamese urban life, public b
29/01/2026
On January 11, 2026, the Ho Chi Minh City University of Economics - Mekong Campus (UEH Mekong) officially launched the Campus Tour 2026 program under the theme “Discover Your Potential with UEH Mekong.” This activity is part of the UEH Me
27/01/2026
The University of Economics Ho Chi Minh City (UEH) has officially launched the UEH Green Campus - Green Coins - Green Citizen System. This initiative allows over 37,000 learners to perform green actions, earn green points, and convert them into "Gree
26/01/2026
Keywords: augmented reality, AR, Virtual Horizons, e-commerce, AR solutions, Industry 4.0, user survey, business strategy, AR applications. As digital technology reshapes how people perceive and interact with the world, augmented reality (AR) is no l
23/01/2026
Keywords: Gamification, green campus, behavioral motivation, student engagement, school environment As the journey to build a "Green University" doesn't stop at awareness but needs to be nurtured by daily action, the question arises: how can students
21/01/2026
On the morning of January 14, 2026, Let’s Green Unitour Day was successfully held at Ho Chi Minh City Open University with the participation of more than 185 students. The event provided a healthy and engaging platform, enabling students to bet
18/01/2026
Keywords: Green consumer behavior; Information and communication technology; Green consumer products; Level of environmental concern; Green consumer value; Perceived effectiveness In the context of green consumption gradually becoming the choice of t
15/01/2026
Towards the goal of spreading the Green University Model and connecting higher education institutions for sustainable development, on the morning of January 14, 2026, Let’s Green Unitour Day was successfully held at Cao Thang Technical College
09/01/2026
Keywords: sustainable fashion; purchase intention; consumer attitudes; social norms; environmental concerns. Every year, the fashion industry generates millions of tons of waste and consumes vast amounts of water and energy, yet new clothes are const